Time is something that I think marketers often ignore or take for granted. Many marketers continue to push out a flood of messages through various channels like television, newspapers, and email although consumers do not have the time to receive these messages. Additionally consumers often will choose saving time over the added benefit of switching [...]
CMOs Barry Judge BestBuyCMO Bio: Avid traveler, reader, sports enthusiast and like to eat out. CMO of Bestbuy Jeffrey Hayzlet JeffreyHayzlett Bio: Author, Change Agent, South Dakotan, and sometimes Cowboy. Former CMO of Kodak Rod Brooks NW_Mktg_Guy Bio: CMO for PEMCO Insurance. President-elect for WOMMA. Board member of WA. DECA. Dedicated WSU Cougar. Blended family [...]
I asked top minds in marketing about the best marketing career advice they have ever received. Here are their responses: Go, start something. Don’t wait. -Seth Godin, author of Linchpin and Seth’s Blog The best career advice I have ever received is actually very counterintuitive. I talked to people and they said that if you [...]
