CoolMarketingStuff

Do small businesses need marketing research? According to the new book More Guerrilla Marketing Research they should consider the benefits. Some of the benefits that the book describes are: Finding out what will get your customers to buy more often Knowing what will get customers to buy from you more frequently can help you increase revenues by taking actions to encourage repeat purchases from existing customers. 50 % of the profits of most companies come from products that didn't exist five years ago Through marketing research ... Read More

By now many are realizing the tremendous potential of Twitter as a marketing vehicle to communicate to a community that has given you their permission and attention. According to TechCrunch, Jason Calicanis just offered $250,000, just to be listed on the suggested Twitterers for 1 year, and thinks a spot on this prestigious list will be as valuable as a superbowl spot within 5 years. Even Facebook wants to be like Twitter as demonstrated by their new profile page. Twitter has appeared ... Read More