Resources and Tools for Online Marketers
Charles Sipe I decided to enroll in the React Nanodegree because I have been trying to learn React for a while with little success. I have not found it easy to pick up because it is a significant shift from the traditional way of building web applications. It also uses a lot of ES2015 which requires a … Read more
Video has become a critical component of marketing campaigns these days. A recent study by Nielsen found out that Facebook marketing videos boost brand awareness by 32-65%, increase purchase intent by 44-72%, and enhance video recall by 47-74% during the first 10 seconds of a video. These statistics speak for themselves. And within the umbrella … Read more
1. Google Analytics Referral Traffic If you are getting referral traffic from other sites then those are sites that have linked to you. You can find the sites that are referring visitors to you by logging into Google Analytics and clicking on the “Referrals” link under the “Acquisition” tab in the menu. Change the date … Read more
SEMRush is the top SEO tool for many digital marketers because it offers a wide range of tools and data to analyze competitors in any niche. Stealing Competitor Search Traffic Clicking on “Domain vs Domain” in the left menu will take you to a page where you can enter two or more domains to compare. … Read more
The Smarter Screen is a new book about influencing people’s behavior while they are spending several hours a day staring at screens. Author Shlomo Benartzi is a professor at UCLA’s Anderson School of Management and has applied behavioral economics to help Americans increase their savings rates with Richard Thaler. Benartzi writes, “My hope is that … Read more
If you are a fan of Seth Godin’s work, you may appreciate this curation of 20 audio interviews. Click on a play button to start receiving a heavy dose of insights and ideas that challenge the status quo (the interview should load after you click the play button). Gape Into The Void: Podcast Episode 9 … Read more
If you would like to keep track of every website that has linked to you, Google Analytics can help you find a large percentage of URLs with a link to your site. From your Google Analytics home page click on your website. Then click on “All Referrals” under the Acquisition section on the left sidebar. … Read more
A podcast is one of the best marketing opportunities right now to build an audience and get people to know, like, and trust you. The number of podcast listeners has been growing rapidly due to factors like the widespread adoption of smartphones and new cars that can play podcasts during your commute. Podcasts provide a … Read more
One of the greatest mistakes that people make with content marketing is that they put all their effort into creating great content but little or no effort into promoting it. In the Blog Post Promotion Ultimate Course, Kristi Hines shows you the tactics, tools, and strategies that she uses to get thousands of social shares … Read more
Pat Flynn is the creator of the very popular podcast and blog Smart Passive Income and is an exceptional online marketer who has made a living from publishing niche websites and eBooks. The SPI podcast focuses primarily on interviews with lifestyle entrepreneurs who are making a living from successful online businesses and also covers online … Read more