Advice For New Marketing Agencies: Interview with Anika Lehde from Projectline

We interviewed Anika Lehde, co-founder of the Seattle marketing agency Projectline, about challenges in growing a marketing agency and why it is a good idea to put happiness before profits. Projectline was named by Inc. Magazine as one of the fastest growing private companies in America on its annual Inc. 5000 list. Cool Marketing Stuff: … Read moreAdvice For New Marketing Agencies: Interview with Anika Lehde from Projectline

SEO Career Advice: Interview with Danny Dover, Author of Search Engine Optimization Secrets

We had the great opportunity to interview Danny Dover, a thought leader in SEO and author of the new book Search Engine Optimization Secrets. Cool Marketing Stuff: Your first book, Search Engine Optimization Secrets, just hit shelves. What do you want readers of Search Engine Optimization Secrets to learn or come away with? Danny Dover: … Read moreSEO Career Advice: Interview with Danny Dover, Author of Search Engine Optimization Secrets

Best Marketing Career Advice From 10+ Top Marketing Minds

I asked top minds in marketing about the best marketing career advice they have ever received. Here are their responses: Go, start something. Don’t wait. –Seth Godin, author of Linchpin and Seth’s Blog The best career advice I have ever received is actually very counterintuitive. I talked to people and they said that if you … Read moreBest Marketing Career Advice From 10+ Top Marketing Minds

15 Things Marketers Can Learn To Improve Their Skills

The role of a marketer in today’s business environment has become significantly more complex than just a decade ago. The modern marketer is expected to understand traditional marketing strategy while also having the expertise to manage new marketing tools like search, mobile marketing, and social media. As a result of the rapid change in the … Read more15 Things Marketers Can Learn To Improve Their Skills

How to be Successful in Your Marketing Career: Advice from Marketing Leaders

Brain Martin interviews marketers who have been very successful in their marketing careers and asks if there is any advice they would give someone who would like to someday get to their position. Here are their suggestions: John Scalzo, CEO, White Wave FoodsYou have to have a passion for marketing and want to make a … Read moreHow to be Successful in Your Marketing Career: Advice from Marketing Leaders