Why Smart Businesses Invest In Professional SEO Services

Businesses operating in the virtual world understand that to get their websites listed in the search engines they have to submit their URLs. However, to be found by users interested in buying their products or services, they have to make sure their websites are displayed in the top search engine rankings. If a business does … Read more

Categories SEO

Duncan Morris Talk on the Google Panda Update

Duncan Morris from Distilled gave this valuable presentation that can be found at http://www.distilled.net/store/boston2011-panda/. You can get the video of the talk for free by signing up for Distilled’s free monthly videos here and you will receive a code to get the video for free or you can buy the video from their store (individual … Read more

Infographic: Top SEO Ranking Factors

This infographic put together by Search Engine Land provides a great reference for the most important ranking factors for SEO which has been recently updated for 2012. You can also view the large version online at http://searchengineland.com/download/seotable/SearchEngineLand-Periodic-Table-of-SEO-large.png Quality content +3 Making sure that your pages have substantial quality content has become important following the Panda … Read more

Free Webinar: B2B Link Building

Optify sponsored this free webinar featuring short presentations and a Q&A by linkbuilding experts Scott Fasser from Optify and Debra Mastaler from Alliance-Link. The webinar provides useful tips and advice for building links to business websites. Here are a few key takeaways from the webinar. -A professional association can be a great opportunity for building … Read more

Categories SEO

The Concise Guide to Writing Effective Copy

by Amy Fowler Search engine optimization is a tricky business. Most people are aware of the importance of keywords and structuring pages so that they are search engine friendly, but there’s still a misconception that creating SEO friendly copy is a complicated, dark art. The truth is, it’s not hard to turn any copy into … Read more

Categories SEO

The Most Important SEO Tip

by Chris Hoole If you only have 30 seconds with an SEO expert and they only had enough time to share with you one piece of advice which would improve your search engine rankings, what would it be? There are many important SEO concepts and the industry is constantly changing and evolving. There are dozens … Read more

Categories SEO

Lessons From Getting Hit By The Google Panda Update

After hearing so many stories of people who have lost a huge percentage of traffic from the Google Panda Update, I finally experienced the dreaded Panda first-hand. On October 14th, traffic on Cool Marketing Stuff took a nose dive. According to Matt Cutts, there was a minor Panda update on October 14th. Over the last … Read more

Why You Can Still Learn SEO From A Book

The following article is a guest post by Alan Grainger. When you’re first starting out on a career in SEO there is a plethora of information out there for those who are eager to learn the tips and tricks of the trade. Given the fast moving nature of the SEO world, many resources are available … Read more