Inbound Marketing: A Valuable Read For Improving Online Marketing

The internet has fundamentally changed the relationship between companies and customers which means marketers need to take a different approach to marketing if they want to effectively grow revenues. One of these new approaches is to shift from outbound marketing (advertising, telesales, direct mail) to inbound marketing (search engine optimization, content generation, social media). A … Read more Inbound Marketing: A Valuable Read For Improving Online Marketing